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You don’t need to be a celebrity to benefit from this convergence. Here is a practical guide to living the linked life.

: Many artists are launching their own lifestyle lines (cosmetics, F&B, fashion), moving from being the "face" of a brand to the owner of the business. Cultural Globalization memek artis link

: Their new digital platform and app include an interactive map and guided audio tours designed to enhance the "visitor lifestyle". You don’t need to be a celebrity to